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Marketers are shifting their focus from basic metrics to more holistic reporting that demonstrates event success and how it drove business outcomes.

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For Art Hu, global CIO at tech giant Lenovo, there are no half measures. "We want AI to penetrate all aspects of our business," he told ZDNET in a one-to-one conversation at a hotel in London, ...

Full-Year Guidance Maintained -- Management reaffirmed guidance for organic revenue growth of 1%-4%, adjusted EBITDA growth ...

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Learn how a teenager built a six-figure business with 3D printing and low-cost resources in high school.

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Learn how to optimize conversion rate, average order value, and cart abandonment to drive sustainable ecommerce growth.