Pioneers like Thermo Fisher, Axos Bank, and Ascot Insurance have more than 5,500 AI agents in development, delivering measurable efficiency gains and optimizing workflows "The enterprise AI race isn’t ...

Enterprise leaders want to enhance and not replace existing systems Martin stresses it's software development not AI doing the magic No clear consensus on the impact of AI between industry leaders At ...

Google says richer conversion imports give Google’s AI the signals it needs to improve attribution and drive stronger campaign results. Google is pushing advertisers to enrich the conversion data they ...

With annual revenues of $500 million, OutSystems is a long-standing provider of low-code development tools — and a European tech success story. From its headquarters in Lisbon, the company has quietly ...

Low-code development platform company OutSystems Software em Rede S.A. today announced an early-access program for its Agent Workbench, a new offering that allows enterprises to create and orchestrate ...

Conversion tracking tends to be one of those things advertisers set up once and then forget about, until something fails – big time. But in my 16 years of experience running Google Ads, I can ...

The Trade Desk on Thursday announced its first native app built for use with a separate cloud or data warehouse. It’s called the Connector App on Snowflake. The idea is to more readily connect sales ...

BOSTON, May 20, 2025--(BUSINESS WIRE)--OutSystems, a global leader transforming how companies innovate through software, today announced that it has achieved a significant milestone, surpassing €500 ...

The annual event returns to Lisbon with Diego Lo Giudice, software transformation expert and Research VP, Principal Analyst, announced as a lead speaker "Each year we look forward to the opportunity ...

Using data in marketing is nothing new. In fact, data is so deeply ingrained in the fabric of online marketing that even marketers who aren’t actively leveraging it are still impacted by it. From big ...