Unlike traditional advertising, the agency's officials explain why commerce media offers deterministic shopping data and full ...
As part of the agreement, Nielsen will continue to receive support for offerings like Big Data + Panel while Roku gains ...
"New multi-year deal integrates Roku's data to fuel Nielsen's measurement suite," Nielsen proclaimed this morning, making me wonder what a "measurement suite" actually is. I've got the in-tabs to ...
Today, Nielsen, a global leader in audience measurement, data, and analytics, and Roku, a leading TV streaming platform*, ...
Abstract: In recent years, the monocular vision (MV) method has been gradually applied to precision vibration calibration. To ensure its measurement performance, a highly efficient and accurate ...
"We've been tracking children's growth from birth all the way through to adulthood, and the fastest period of growth is clearly the first couple of years during infancy," Sean Cumming, a professor in ...
High Potential has just barely defeated Tracker by point one million viewers to become the most-watched show of 2025.
The idea of an always-on journey captures this reality. Decisions are shaped gradually, through signals, prompts, and small ...
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